Aliso Viejo, CA – April 19, 2010 – Traffic Engine Inc.’s SMarT (Search Marketing Technology) platform is featured on the latest edition of “Inside Business.” The recognized leader in innovative search technology and online marketing strategies announced production of the television news segment today at the opening of ad:tech San Francisco, taking place at Moscone Center North April 19th through the 21st.
“Inside Business” is hosted by Fred Thompson, former Presidential candidate and former Republican senator from Tennessee. Thompson has also been seen extensively as an actor in films and on network television.
"We‘ve seen some big increases in our media exposure between 2009 and this year. The television airtime delivered by “Inside Business” is the latest development in this trend,” said Kevin Murphy, President of Traffic Engine, Inc. “The segment is aimed at a broad television audience, but we got into some pretty techy details about how Traffic Engine can help companies benefit from search engine marketing and online advertising, in general, to increase their revenues.”
The Traffic Engine “Inside Business” segment will be available for view at the company’s booth, 5341, throughout the run of ad:tech San Francisco. The five-minute segment includes interviews with Traffic Engine co-founders Kevin Kaufman and Kevin Murphy, along with other members of the executive team. It is scheduled to air on CNN Headline News, Discovery Channel, and other regional and local news outlets sometime early in May.
To learn how Traffic Engine provides its customers with powerful tools to compete in the online advertising market, view a sneak preview of the company’s “Inside Business” news segment at http://www.trafficengine.com/blog/video-of-traffic-engine-on-inside-business-report-now-available/.
In addition to enjoying increased media exposure, Traffic Engine has increased its ability to put clients’ brand messages in front of targeted, relevant audiences through the introduction of its SMarT Adx Advertising Network and its partnership and partial acquisition of in-text advertising network BrandClik, which has been re-launched as BrandClick.com.
About Traffic Engine, Inc.
TrafficEngine.com is the leading search and monetization solution provider offering the best breed of services to their clients. Traffic Engine's Search Marketing Technology (SMarT) connects the right people with the right ads, delivering industry-leading exposure and click conversion.
About “Inside Business”
“Inside Business” is a five-minute news segment that plays several times a day on cable television networks such as CNN, Discovery Channel, and other regional and local news outlets. It is hosted by former Presidential candidate and actor Fred Thompson and has won numerous awards, including nine Telly Awards.